Senior Business Analyst

Byron Woodson II

Strategic Business Analyst with 15+ years translating complex business requirements into integrated technology solutions. Proven expertise architecting $60M+ supply chain technology initiatives and 40+ enterprise applications across diverse industries.

Philadelphia, PA AWS Certified Solutions Architect LinkedIn
15+
Years Experience
$60M+
Initiatives Led
40+
Enterprise Apps
10+
Facilities

Core Competencies

Business Analysis

Requirements Gathering Process Mapping Gap Analysis Use Case Development UAT Coordination

Systems Integration

SAP NetSuite Koerber WMS AS400 EDI/API Middleware Data Pipelines

Business Intelligence

Power BI Dashboard Design Data Modeling Executive Reporting Self-Service Analytics

Project Coordination

Agile & Waterfall Stakeholder Mgmt Documentation Change Management

Professional Experience

Senior Business Analyst
McCollister's Transportation Group
Burlington, NJ
2022 – Present
Promoted 2025

Drive requirements analysis, system integration strategy, and business intelligence initiatives for national 3PL managing $60M+ annual revenue across trucking, warehousing, and specialized logistics operations spanning 10+ facilities.

Business Analysis & Requirements
  • Lead requirements gathering and documentation for supply chain API/EDI integration projects connecting SAP, NetSuite, Koerber WMS, and AS400 systems, translating business needs into technical specifications
  • Conduct stakeholder interviews and process mapping sessions across international operations teams, documenting workflows for system integrations handling $4.5M+/month in transportation operations
  • Develop use cases, user stories, and acceptance criteria for middleware implementations, coordinating with technical teams and vendors to ensure solutions meet business requirements
  • Facilitate UAT coordination with business users across multiple facilities and time zones, managing test case development, defect tracking, and sign-off processes
Business Intelligence & Data Analysis
  • Architected Power BI data pipeline infrastructure and executive dashboard suite providing holistic operational intelligence across Trucking, Warehousing, HR, Safety, and Fleet operations tracking 5M+/month in revenue
  • Designed data models integrating disparate source systems including ERP, WMS, TMS, and HRIS platforms, creating unified analytical views for executive decision-making
  • Built self-service reporting capabilities using Power BI and SharePoint, enabling operations managers to generate real-time insights without IT dependency
  • Developed KPI frameworks and performance metrics aligned with strategic business objectives
Process Improvement
  • Streamlined order planning, routing, and dispatch processes using SharePoint workflows and Power Automate, eliminating manual coordination
  • Documented as-is and to-be business processes across supply chain operations, identifying optimization opportunities and quantifying business value
  • Served as liaison between business stakeholders and technical teams, ensuring solutions align with operational realities
Marketing & Operations Manager
Scoops Promotional & Marketing
Philadelphia, PA
2018 – 2022

Analyzed business processes and implemented integrated technology solutions for marketing firm serving education and healthcare sectors with branded promotional campaigns.

Requirements Analysis & Integration
  • Gathered requirements for white-label ecommerce platform development, conducting stakeholder interviews, documenting user journeys, and translating needs into functional specifications
  • Integrated CRM and ERP systems to create unified workflow across contacts, opportunities, orders, vendor management, shipments, and payments
  • Analyzed multi-vendor quoting processes and redesigned workflows reducing quote turnaround from 2 days to 15 minutes
Business Analysis & Optimization
  • Conducted market analysis and developed targeting strategies for K-12, higher education, and healthcare sectors, analyzing RFP/RFQ opportunities ($50K–$500K+)
  • Built analytical frameworks for complex pricing scenarios spanning multi-product design, decoration, and shipping costs
  • Created process documentation and standard operating procedures enabling operational scalability
Senior Consultant / Software Developer
BackOffice Thinking
Philadelphia, PA
2011 – 2018

Led business analysis and technical implementation for 40+ client engagements building mission-driven websites and CRMs for non-profit organizations.

Requirements & Solution Design
  • Conducted discovery workshops and requirements elicitation sessions with C-suite and board leadership, translating organizational vision into technical requirements
  • Designed information architecture and user experience flows based on stakeholder needs analysis and user research
  • Documented functional specifications, use cases, and acceptance criteria for Drupal/CiviCRM/WordPress implementations
  • Coordinated UAT processes and gathered user feedback ensuring delivered solutions met stated requirements
Technical Architecture & Delivery
  • Architected technical solutions for 40+ LAMP-based applications hosted on cloud VPS infrastructure
  • Analyzed system integration requirements connecting CRM platforms with email marketing, payment processing, and donor management
  • Developed DevSecOps workflows establishing structured development, testing, and deployment pipelines
  • Managed projects using Waterfall WBS and Agile sprints, coordinating cross-functional teams
Senior Business Applications Trainer
New Horizons Computer Learning Center
King of Prussia, PA
2008 – 2009

Delivered technical training on business applications and analytical tools for corporate clients across the Delaware Valley region.

  • Trained corporate users on Microsoft Office Suite including Access, Excel, SharePoint, and Project
  • Assessed learner technical proficiency and adapted curriculum delivery to ensure skill development outcomes
  • Developed training materials and exercises aligned with real-world business scenarios

Education & Certifications

Certification

AWS Certified Solutions Architect

Amazon Web Services — Associate

Bachelor's Degree

Bachelor of Arts in History

University of Pittsburgh

Secondary Education

Central High School of Philadelphia

Magnet School

Technical Skills

Enterprise Systems

SAP, NetSuite, Koerber WMS, AS400, Salesforce, CiviCRM

Integration

EDI, REST/SOAP APIs, Middleware Platforms, Data Pipeline Architecture

Business Intelligence

Power BI, Power Automate, DAX, Power Query, SharePoint

Analysis & Documentation

Requirements Gathering, Process Mapping, Use Cases, User Stories, UAT

Development

Drupal, WordPress, LAMP Stack, Cloud Infrastructure (AWS, VPS)

Methodologies

Agile, Scrum, Waterfall, DevSecOps, SDLC

Let's Connect

Open to discussing business analysis, enterprise integration, and technology strategy opportunities.